How the HubSpot Academy courses work

When HubSpot peeps into the company, then the whole way of doing business changes. The tools and services made available guarantee a complete Management of both the Marketing and Sales areas. But there is more: the possibility that HubSpot offers its customers to do training-online and free-in these areas.

We talk about the HubSpot Academy and how its courses work.

HubSpot Academy is a world leader in inbound Marketing and Sales training. Since 2012, the mission of HubSpot Academy is to transform the way people and businesses grow, offering online courses for the digital Age: lectures, projects, certifications, skills management software.

Nowadays, HubSpot has become the main symbol of the Inbound movement, with over 60 thousand certificates each year. The courses developed by the HubSpot experts are translated into 4 languages and every day in the world there are hundreds of people who achieve certifications.

As an official learning resource for HubSpot, the HubSpot Academy aims to educate and inspire people everywhere in the world, helping them learn how to do marketing, to sell, to grow their business in inbound optics.

HubSpot Academy Courses: how they work

Within the company, the HubSpot Academy courses are addressed to:


Marketing Managers

Sales Managers

Social Media Manager

There are many reasons why to follow a course of the academy HubSpot or to propose it to collaborators and employees:

Sales Need energy

Traders have difficulty managing the contacts provided by the Marketing team

The company wants to increase contacts and then more sales

The commercial policy in place is not satisfactory and is sold only in the presence of promotions or discounts

You need to personalize communication with different customers

And in any case, despite being ironed in the topic, following a course hubspot in a free way you get the certification, becoming Inbound Specialist: An excellent reward for the time invested in training.

Access to the courses is carried out by the CRM, entering the academy website. At this point you just have to explore the home page, looking for the course more in line with your needs to meet.

The original language of each course is of course English (American), the translations available are in German, Spanish and Portuguese. Most of the courses are available in a free way.

Each experienced HubSpot specializes in a particular field and keeps the courses taking advantage of the power of the videos. In addition to direct explanations from experts, the videos have examples of slides and concrete cases that facilitate the comprehension of the most important concepts.

A transcript of everything that is illustrated during the online lesson is also available: this material (which can also be printed) is very useful, both because it is easier to understand than the oral explanation (being in English language) Both because the paper support helps in the study, in the storage and allows you to take notes or insert personal notes in the texts.